Extra Sauce Agency | Unleash Growth with Founder-Led Marketing for B2B SaaS
top of page

Our SAUCE™ Recipe helps B2B SaaS companies build profitable founder-led content engines

Build a realm of influence with the modern B2B buyer by sharing your CEO's expertise into binge-worthy social content that cultivates awareness, trust, and credibility.

TRUSTED BY 20+ HIGH-GROWTH B2B & DTC COMPANIES

Who Is The Sauce For?

Our approach is for B2B companies that want to align their GTM strategy for today's buyer.

You have an expert on your team to leverage

This is typically the CEO or CTO of the organization or someone who has expertise and deep knowledge in their field.

Your seeing unsustainable growth with only outbound efforts

Hiring another SDR costs 60K+ annually plus expenses for training, tradeshows, and tech, which creates high acquisition costs.

Your buyer prefers to do their own research

Research shows <80% of the buyer's journey is done independently and today's buyer is influenced by social media & communities.

Companies that are looking to stand apart from the crowd

Your prospect got 10 cold emails and 10 LinkedIn connect requests today. There are too many options in every category now.

Your selling B2B products to sophisticated buyers

Sophisticated buyers require trust and market authority, especially when considering a $20K average contract value.

Companies that value the exponential gains from brand

When you hear CRM, you think of Hubspot - that is the value of being a category leader through executive content.

Quotation marks graphic representing communication or testimonial

We've had old prospects come back to book a demo and thought we were a completely different company.
 

manager (1).jpg

Vik Saini
Head of Sales

Generate high-quality leads for your business 

1. Learn how to get prospects DMing you on social media (eg. LinkedIn)

2. Learn how to implement & the value of founder-led marketing

3. Get resources on building a B2B content machine

 

I just want to say,
I have a good ghostwriter.


 

WhatsApp Image 2025-04-06 at 09.09.15 (5).jpeg

Nadia Irani
CEO, Founder

Manny came in and helped us streamline our social media distribution system and kept us up to date with the best strategies. We've seen massive growth the last 6 months

client profile image

Alex Salois
Senior Content Manager

Manny's expertise & dedication have been instrumental in crafting a compelling strategic narrative, and generating insightful content on LinkedIn that drives leads.

client profile image

Sharlene Gumbs

CEO, Founder

Graphic design featuring abstract geometric shapes in green

.

.

Becoming an extension of you

Schedule the kick-off call to get access to your client portal and a communication portal with us.

The Process

Graphic design featuring abstract geometric shapes in green
Graphic design featuring abstract geometric shapes in green
Graphic design featuring abstract geometric shapes in green
Graphic design featuring abstract geometric shapes in green

Watch your DMs start to blow up

round line

>

.

.

.

.

.

.

.

.

Begin Our Social Selling Strategy

You start to notice your DMs with more active conversations from qualified pipeline.

Enter The MarketFit Spinner™

We optimize the omnichannel presence to showcase a compelling offer your audience feels dumb to say no to.

Begin A Scroll-Stopping Engine™

We begin sharing your thought leadership in an insightful and entertaining way that makes your audience want to binge-watch.

We increase response rates for your sales efforts by starting conversations with people in your realm of influence.

We are not just another B2B content agency - we align your marketing & sales efforts

We've built a realm of influence and drove pipeline for our agency using the same SAUCE™ Recipe we will be sharing with you.

Video
Content Engine

Get a consistent video engine to position yourself as a thought leader and staying on top of mind

AREAS OF FOCUS

checkmark icon for services included
checkmark icon for services included
checkmark icon for services included
checkmark icon for services included
checkmark icon for services included
checkmark icon for services included
checkmark icon for services included
checkmark icon for services included
checkmark icon for services included
checkmark icon for services included
checkmark icon for services included

Dedicated Content Strategist

Director of Demand Gen

Dedicated video editor

Dedicated copywriter

1 long-format series / week

20 pieces of short-form videos / mo

20 Video Thumbnails / month

Warm Outbound Strategy Installed

Invite-Only Outbound Software

Create 1 long-form newsletter/ mo

Social selling consulting

Content-led
GTM Coaching

Get consulting to build a pipeline-generating content engine & get your company ready for market.

AREAS OF FOCUS

checkmark icon for services included
checkmark icon for services included
checkmark icon for services included
checkmark icon for services included
checkmark icon for services included
checkmark icon for services included
checkmark icon for services included
checkmark icon for services included
checkmark icon for services included
checkmark icon for services included

1-on-1 consulting video calls

Dedicated GTM Consultant

Personal Branding

Develop A Strategic Narrative

Messaging Optimization

Social Media Strategy

Content Ideation + system building

Website Optimization

Social Selling consulting

Invite-Only Outbound Software

Executive
Ghostwriting

Get high-quality thought leadership narrative-driven content created for you to build a realm of influence.

AREAS OF FOCUS

checkmark icon for services included
checkmark icon for services included
checkmark icon for services included
checkmark icon for services included
checkmark icon for services included
checkmark icon for services included
checkmark icon for services included
checkmark icon for services included
checkmark icon for services included

Dedicated social strategist/copywriter

20-30 pieces of written content/ mo

Up to 4 short-form video scripts/ mo

Social Media Management

1 content ideation call/week

Monthly analytical report

Ongoing social media optimization

Social selling consulting

Invite-Only Outbound Software

Ready for a strategy call?

bottom of page